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Each title comprises a book, CD, training manual and on-line
software. The Professional offering includes the supply of face-to-face
team meeting systems. The Consumer version includes web-software
only. Academic versions offer a combination of face-to-face and
web-based delivery.
Each package comprises:
The
Book: At the heart of the title is the cognitive or mental model,
the lense through which the author sees the world and a description
of how the accredited professional or occasional user can apply
that model to improve their world. The book is designed to present
the theoretical perspective, the rationale, references to other
bodies of knowledge including major points of difference, short
case studies of its practical applications, other readings and references.
In some cases, the book may be a major work, either in print, or
due for release by a major publisher.
The
CD: The CD will include the customised team meeting software,
help system, meeting methods, and resources such as images, simulations,
check lists and slide shows. It will usually include a navigable
digital version of the training manual designed for use on line,
as well as a soft copy of the book and the manual for limited printing.
The Academic and Consumer versions include soft copies of printable
user booklets, generally 4-8 pages.
The
Training Manual: Each time a professional version of the product
is sold it is supplied with a kit of six manuals
the ideal
number for a training session being two groups of three or three
groups of two participants.
The manual is typically 200 pages long and offers a trainer all
the necessary resources to train and become accredited as a facilitator.
Each title comprises a series of workshops that allow the expertise
to be acquired in manageable chunks. The workshops have a structure
which provides an Introduction to the model, learning outcomes,
a theoretical framework, an activity which allows the learner
to explore and practise the process, facilitation techniques and
resources such as the meeting/learning method, check lists and
provocations.
Academic Versions have a mix of professional manuals so that
staff can be trained to deliver a web-based on-line learning program
as well as booklets for each participant which explains how to
set up and facilitate using the software or participate in sessions.
An On-line meeting and learning system: Each title is
packaged with one or more portable or fixed team meeting or learning
system including keyboards, multiplexer, keyboard extension cables,
carry case and other components. The academic version is supplied
as a mix of face-to-face and web-based systems. Consumer versions
are delivered as software only supported by a user manual, website
and installation instructions.
Packaging: Each title has its own unique packaging.
Professional products are packaged in a minimalist livery usually
as part of the physical kit and only require the development
of a logo/brand, CD label, installation guide, training manual
covers and a website in addition to the rendered materials and
installation software. Consumer products require a more elaborate
approach and may be rendered in a similar fashion to contemporary
software packaging. There may also be a requirement for point-of-sale
materials, posters and give-aways for promotional functions.

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